All Things Considered

Helvetica
Posted by Simon Lewin

Fantastic - a typeface has a birthday!

To mark the 50th birthday of Helvetica, film maker Gary Hustwit has made a film that looks at the profileration of a single typeface - one which I'd guarantee we all see at least once a day.

It's one of those typefaces that just 'works' - along with Gill Sans it's a face I'll often end up using having spent hours trying to find and use something new.

Designed and developed by Max Miedlinger and Eduard Hoffmann in 1957, the typeface was part of a revival of sans-serif faces across Europe.

This feature length film features looks at typography, graphic design and visual culture and includes interviews with a number of leading designers including Erik Spiekermann, Neville Brody, Tobias Frere-Jones and Jonathan Hoefler.

Find out all about the film and view some trailers here.

Posted by Simon Lewin on May 6th, 2007